Purple Carrot
5.4/10Save $744/yrBest vegan-only meal kit with full plant-based menu
Purple Carrot is the only one hundred percent plant-based meal kit at scale with no animal products across the menu.
| Plan | Monthly | What you get |
|---|---|---|
| 2 People, 3 Meals/wk | $290.00/mo | 100 percent plant-based meal kit with vegan recipes |
Purple Carrot is the right pick for vegan-only households where every meal must ship without animal products. Founded in Boston in 2014 by Andy Levitt, the platform pioneered plant-based meal kits and remains independent while most competitors got acquired by larger food groups. Subscribers do not need to filter recipes, scan ingredient lists, or worry about accidentally shipped chicken or fish.
The 2-Person 3-Meals plan ships six servings per week at the typical entry rate. Recipes cover global vegan cuisines from Korean bibimbap to Mediterranean grain bowls to comfort food, with heavier emphasis on whole foods and legumes than flexitarian platforms. The platform also ships TB12 Performance plant-based meals developed with Tom Brady focused on athlete nutrition.
The trade-off versus flexitarian platforms is recipe depth and cook time. Vegan recipes run thirty-five to forty-five minute cook windows because layered legume and grain prep takes longer than animal-protein meals. Per-serving cost is comparable to specialty-diet meal kits but higher than mainstream. For households where one member is vegan and others are flexitarian, Purple Carrot does not handle mixed preferences in one subscription; Sunbasket or HelloFresh customization fits.
Pros
- Only 100 percent plant-based meal kit at scale
- No filtering risk; every recipe ships vegan by default
- Independent (not HelloFresh SE owned)
- Global vegan cuisines from Korean to Mediterranean to comfort food
- TB12 Performance plant-based meals for athlete-targeted nutrition
Cons
- Cook times 35-45 minutes (longer than mainstream meal-kit equivalents)
- Does not handle mixed-preference households inside a single subscription
Best for: Vegan-only households and dedicated plant-based eaters who want zero risk of animal-product cross-shipment in their weekly box.
- Ingredients
- 8
- Cook time
- 7
- Cancel ease
- 8
- Value
- 7
- Support
- 7