GrowthBook
7.0/10Best OSS warehouse-native, MIT with event data in your VPC
MIT-licensed warehouse-native flags; event data stays in your VPC; ~7K GitHub stars.
| Plan | Monthly | Annual | What you get |
|---|---|---|---|
| Cloud Free | Free | — | Free for up to 3 users with unlimited feature flags and unlimited experiments running directly against your warehouse |
| Pro | $40.00/mo | $480.00/yr | $40 per seat a month with CUPED, sequential testing, multi-arm bandits, visual A/B editor, and premium support |
| Enterprise (cloud or self-host) | Custom | Custom | Custom pricing with SSO/SAML, audit logs, approval flows, prerequisite flags, advanced metrics, and dedicated support |
| OSS (self-host) | Free | — | MIT-licensed self-hosted free forever with unlimited users and unlimited traffic |
GrowthBook is the MIT warehouse-native pick and the only catalog OSS option where event data never leaves the customer VPC on the SaaS UI. Founded 2020 in San Francisco by Graham McNicoll and Jeremy Dorn. MIT-licensed with around 7,000 GitHub stars by 2026. The wedge for OSS readers: experiments run directly against the customer's own Snowflake, BigQuery, Redshift, ClickHouse, or Postgres. The SaaS UI orchestrates queries and stores config only; event data never crosses the vendor boundary.
OSS self-host is MIT-licensed and free forever with unlimited users, flags, experiments, and traffic. Cloud Free covers up to three users with unlimited flags and unlimited experiments. Pro is the upgrade tier at forty dollars per seat monthly with up to fifty users plus CUPED, sequential testing, multi-arm bandits, and a visual A/B editor. Enterprise covers SAML SSO, audit logs, and approval flows at custom contract pricing.
The trade-off versus Unleash is OSS lineage; GrowthBook is newer than Unleash's 2014 origin. The trade-off versus PostHog is bundle scope; GrowthBook is flags-and-experiments-focused where PostHog bundles broader analytics. For OSS readers in HIPAA, FedRAMP, or EU GDPR territory, GrowthBook is the only fit.
Pros
- MIT-licensed OSS self-host free forever with unlimited users, flags, and traffic
- Only catalog OSS pick where event data never leaves the customer VPC
- Cloud Pro at forty dollars per seat covers CUPED, sequential testing, multi-arm bandits
- Around 7,000 GitHub stars by 2026; bootstrapped small-team since 2020
- Cloud Free covers three users with unlimited flags and unlimited experiments
Cons
- Smaller SDK ecosystem than LaunchDarkly or Unleash at this stage
- Newer OSS lineage than Unleash (2020 vs 2014)
Best for: OSS readers in HIPAA, FedRAMP, or EU GDPR territory who want a SaaS UI without sending event data to the vendor; modern data-warehouse teams.
- Targeting
- 10
- Rollout
- 8
- DX
- 8
- Value
- 9
- Support
- 7