Best for ad fraud + invalid traffic + media
Try HUMAN SecurityHUMAN Security (formerly White Ops, rebranded 2022) Bot Defender at custom $40k yearly covers BotGuard for Apps + ATO defense + real-time decisioning + insights. MediaGuard at $80k+ covers ad fraud + invalid traffic protection + TAG-certified verification. Enterprise at $200k+ covers full HUMAN Defense Platform + API + SSO + dedicated CSM. Where DataDome focuses on web + app + API bot defense, HUMAN built deep ad fraud + invalid traffic detection: TAG (Trustworthy Accountability Group) certification for media buyers, plus app integrity for mobile apps + connected TV (CTV). For ad networks + publishers + media buyers + mobile app developers, HUMAN MediaGuard beats DataDome on ad fraud + IVT depth. The trade vs DataDome: less polished pure-bot mgmt UX for ecommerce + ATO use cases, smaller customer base in non-ad-fraud niche.
Strengths
- +TAG-certified ad fraud + IVT detection
- +MediaGuard + BotGuard for Apps
- +Mobile app + CTV integrity
- +Strong fit for ad networks + media + app developers
Trade-offs
- −Less polished pure-bot mgmt UX for ecommerce
- −Smaller customer base outside ad-fraud niche
- −Weaker CDN-agnostic deployment vs DataDome
- Bot Defender
- Custom ~$40k/yr
- MediaGuard
- Custom $80k+/yr with ad fraud
- Enterprise
- Custom $200k+/yr
- Strength
- Ad fraud + IVT + media
- Pricing verified
- 2026-04-30
Migration steps
- Schedule demo at humansecurity.com.
- Plan 60-90 day implementation with HUMAN services.
- Configure BotGuard for Apps + MediaGuard + integrations.
- Migrate DataDome rules + ATO defense config.
- Cut over once first quarterly ad fraud + IVT report runs through HUMAN.
Not for: Pass on HUMAN Security if your motion is pure web + ATO ecommerce defense without ad fraud focus; DataDome plus Kasada fit those shapes better.
Paid plans from $3,300.00/mo